Steve Jobs quotes

 quotes - Sometimes life is going to hit you in the head with a brick. Don't lose faith.

“Sometimes life is going to hit you in the head with a brick. Don't lose faith.”

— Steve Jobs

 quotes - Quality is more important than quantity. One home run is much better than two doubles.

“Quality is more important than quantity. One home run is much better than two doubles.”

— Steve Jobs

 quotes - Innovation distinguishes between a leader and a follower.

“Innovation distinguishes between a leader and a follower.”

— Steve Jobs

 quotes - It's really hard to design products by focus groups. A lot of times, people don't know what they want until you show it to them.

“It's really hard to design products by focus groups. A lot of times, people don't know what they want until you show it to them.”

— Steve Jobs

 quotes - Design is not just what it looks like and feels like. Design is how it works.

“Design is not just what it looks like and feels like. Design is how it works.”

— Steve Jobs

 quotes - Be a yardstick of quality. Some people aren't used to an environment where excellence is expected.

“Be a yardstick of quality. Some people aren't used to an environment where excellence is expected.”

— Steve Jobs

 quotes - I think we're having fun. I think our customers really like our products. And we're always trying to do better.

“I think we're having fun. I think our customers really like our products. And we're always trying to do better.”

— Steve Jobs

 quotes - Sometimes when you innovate, you make mistakes. It is best to admit them quickly, and get on with improving your other innovations.

“Sometimes when you innovate, you make mistakes. It is best to admit them quickly, and get on with improving your other innovations.”

— Steve Jobs

 quotes - I'm the only person I know that's lost a quarter of a billion dollars in one year.... It's very character-building.

“I'm the only person I know that's lost a quarter of a billion dollars in one year.... It's very character-building.”

— Steve Jobs

 quotes - I'm as proud of what we don't do as I am of what we do.

“I'm as proud of what we don't do as I am of what we do.”

— Steve Jobs

 quotes - I've always wanted to own and control the primary technology in everything we do.

“I've always wanted to own and control the primary technology in everything we do.”

— Steve Jobs

 quotes - It comes from saying no to 1,000 things to make sure we don't get on the wrong track or try to do too much.

“It comes from saying no to 1,000 things to make sure we don't get on the wrong track or try to do too much.”

— Steve Jobs

 quotes - I'm convinced that about half of what separates the successful entrepreneurs from the non-successful ones is pure perseverance.

“I'm convinced that about half of what separates the successful entrepreneurs from the non-successful ones is pure perseverance.”

— Steve Jobs

 quotes - It's better to be a pirate than to join the Navy.

“It's better to be a pirate than to join the Navy.”

— Steve Jobs

 quotes - It's rare that you see an artist in his 30s or 40s able to really contribute something amazing.

“It's rare that you see an artist in his 30s or 40s able to really contribute something amazing.”

— Steve Jobs

 quotes - Remembering that I'll be dead soon is the most important tool I've ever encountered to help me make the big choices in life.

“Remembering that I'll be dead soon is the most important tool I've ever encountered to help me make the big choices in life.”

— Steve Jobs

 quotes - Do you want to spend the rest of your life selling sugared water or do you want a chance to change the world?

“Do you want to spend the rest of your life selling sugared water or do you want a chance to change the world?”

— Steve Jobs

“Almost everything--all external expectations, all pride, all fear of embarrassment or failure--these things just fall away in the face of death, leaving only what is truly important. Remembering that you are going to die is the best way I know to avoid the trap of thinking you have something to lose. You are already naked. There is no reason not to follow your heart.”

— Steve Jobs

“The people who are doing the work are the moving force behind the Macintosh. My job is to create a space for them, to clear out the rest of the organization and keep it at bay.”

— Steve Jobs

“Every good product I've ever seen is because a group of people cared deeply about making something wonderful that they and their friends wanted. They wanted to use it themselves.”

— Steve Jobs

“I don't think it's good that we're perceived as different I think it's important we're perceived as MUCH BETTER. If being different is essential to doing that, then we have to do that, but if we could be much better without being different, that'd be fine with me. I want to be much better! I don't care about being different, but we'll have to be different in some ways to be much better.”

— Steve Jobs

“No one wants to die. Even people who want to go to heaven don't want to die to get there. And yet, death is the destination we all share. No one has ever escaped it, and that is how it should be, because death is very likely the single best invention of life. It's life's change agent. It clears out the old to make way for the new.”

— Steve Jobs

“I didn't see it then, but it turned out that getting fired from Apple was the best thing that could have ever happened to me. The heaviness of being successful was replaced by the lightness of being a beginner again, less sure about everything. It freed me to enter one of the most creative periods of my life.”

— Steve Jobs

“You can't just ask customers what they want and then try to give that to them. By the time you get it built, they'll want something new.”

— Steve Jobs

“A lot of companies have chosen to downsize, and maybe that was the right thing for them. We chose a different path. Our belief was that if we kept putting great products in front of customers, they would continue to open their wallets.”

— Steve Jobs

“Here's to the crazy ones, the misfits, the rebels, the troublemakers, the round pegs in the square holes... the ones who see things differently -- they're not fond of rules... You can quote them, disagree with them, glorify or vilify them, but the only thing you can't do is ignore them because they change things... they push the human race forward, and while some may see them as the crazy ones, we see genius, because the ones who are crazy enough to think that they can change the world, are the ones who do.”

— Steve Jobs

“In most people's vocabularies, design means veneer. It's interior decorating. It's the fabric of the curtains of the sofa. But to me, nothing could be further from the meaning of design. Design is the fundamental soul of a human-made creation that ends up expressing itself in successive outer layers of the product or service.”

— Steve Jobs

“So we went to Atari and said, 'Hey, we've got this amazing thing, even built with some of your parts, and what do you think about funding us? Or we'll give it to you. We just want to do it. Pay our salary, we'll come work for you.' And they said, 'No.' So then we went to Hewlett-Packard, and they said, 'Hey, we don't need you. You haven't got through college yet.'”

— Steve Jobs

“Your time is limited, so don't waste it living someone else's life. Don't be trapped by dogma - which is living with the results of other people's thinking. Don't let the noise of other's opinions drown out your own inner voice. And most important, have the courage to follow your heart and intuition. They somehow already know what you truly want to become. Everything else is secondary.”

— Steve Jobs

“I'm sure a lot of you had this experience when your changing. Your growing as a person and people tend to treat you like you were 18 months ago, and it's really frustrating sometimes when you're growing up and you're more capable. It's the same thing with a company and the press. The press is going to have a lag time. The best thing we can do about the press is embrace them and do the best thing we can to educate them about our strategy. But to keep our eye on the prize, that is turning out some great products. the press and the stock prize will take care of themselves.”

— Steve Jobs